When You're Ready To Take The Leap
| Marketing An Insightful Marketing Plan The heart of any Business Plan because it connects you with your customers, the Marketing Plan can be enhanced by use of tools or techniques such as these. All of them may not be necessary or appropriate for your Plan, but they should be considered before rejection. Learn More. |
| Communications Your Company's Persona You are often recognized by your clothes and your speech; your company can be, too. How your company presents itself becomes part of its persona, and its ingredients can be managed. Here are some elements and tools for you to consider. Learn More. |
| Strategy A Sound Strategy A misstep we frequently see is a start-up developing a Business Plan with inadequate attention given to framing its business idea within the overall context of its market. Here are some important early steps that are often overlooked or minimized, and some tools we’ve found helpful in dealing with them. Learn More. |
Partners For Success |
| Welcome to Pilkington Partners. We are a business consulting firm designed to help start-up enterprises, small and medium-sized businesses succeed. We are a nimble team of experienced business professionals who are expert performers in business strategy, marketing and communications. |
| The emphasis of our work is helping new ventures adopt successful practices and avoid common strategic and marketing mistakes. We work hands-on with company leaders and owners with a focus on producing the company’s future ambition. We identify overall business and marketing issues, then we custom design solutions. We make businesses thrive. |
| These solutions are built around the client’s customers, are fact driven, and are unique to the business environment. They draw on the over fifty years combined experience of our partners in leading, advising and mentoring businesses towards success. This has helped us identify many common mistakes and ingredients for success with start-ups when they take the leap. See Articles. |